NDAs Come & Go

    “Free at last! free at last! thank God Almighty, we are free at last!” — old Negro spiritual.

In my case, free of an unusual Non-Disclosure Agreement that expired April 1st.

For the first time in a decade of full-time consulting, I had been presented with an NDA that prohibited me from writing anything for publication during the latter half of March – lest the particular client’s competitors mistakenly think that I’m writing, or even inferring, anything about what that the client is about to launch. Call the client overly cautious, but his firm is well funded, so I signed the NDA, cashed his check, did the job, wrote or posting nothing, and am now done and free again. Consultants are mercenary, but then that’s the consulting business.

It was an interesting time to be quiet — while seismic shifts were rocking the world’s newspaper business. It’s now time for me address some of those shifts.

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