The True Online Strategy: Part 1 of 4

The Time Has Come to Abandon Shovelware Strategy. What to Do Instead. In today’s newsletter, I’m going to post to all its free subscribers the entire contents of what I’d normally provide only to my paying subscribers. In fact, this is the…

Augmented Reality for Printed Publications

We’re generally not a company that emphasizes a continuing role for paper (as opposed to epaper) in the future, but we are enthusiastic about some of the Augmented Reality mobile phone applications being developed by the Dutch company Layar for use with…