Here is a quick, anecdotal example of the difference in legal rights between Mass Media and Individuated Media. I am an American who lives within sight of the building in which ‘Saturday Night Live’ is filmed. I would have like to see this…
Previous webpage: The Prism and New Media Chromodynamics The ‘Greens’ — A New Gravity When people’s access and choices of news, entertainment, and other information switches from relative scarcity to surplus, each person naturally gravitates to whatever mix of items from the entire…
Previous webpage: Personalization, Customization, Individuation, and New Media. A spectacularly obvious but remarkably little noticed aspect of the epochal change underway in the media environment is a reversal of the locus where contents are consumed. By locus or loci, I don’t mean what…
Previous webpage: Social Media and Early Platforms for Individuation. Many media executives and media academicians inadvertently conflate the differences between the terms personalization, customization, and individuation. The terms differ in meaning. Here is a primer about correct usage: Personalization is a form of…
Previous webpage: The Malestrom as Flow Reverses Much like how marketers affixed unnecessary decimal points to the terms Web 1 and Web 2, they’ve begun to misuse the term Web 3. Some term Web 3 (or ‘Web 3.0’) to be anything they happen…
Previous webpage: The Rise of Search Engines Heralds Individuated Media Since the new millennium began, billions of people have discovered a more practical way to obtain a customized supply of news, entertainment, and other information than manually using search engines or revisiting numerous…