As the Industrial Era wanes and the Informational Era dawns, the focus of my consulting and career has changed from Mass Media to Individuated Media. If you don’t know what the latter are, read this.
Why should newspapers offer online video news? Professor Crosbie explains why to journalists from the Bosnia and Herzegovina, Montenegro, Serbia, South Africa, Russia, and the Ukraine, during the Broadcast Design workshop organized by the Media Development Loan Fund. Recorded by Televizija Vijesti in Podgorica, Republic of Montenegro, on November 21, 2008.ast Design workshop organized by the Media Development Loan Fund. Recorded by Televizija Vijesti in Podgorica, Republic of Montenegro, on November 21, 2008.
After nearly ten years of trying to compete against the search engines for online advertising, most major American newspaper companies have surrendered to Google and Yahoo!
As the news industry dies, it’s undergoing Dr. Elisabeth Kubler-Ross’ famous Five Stages of Grief. And the past two years have seen significant changes in its passage through those stages
What’s happening at the World Association of Newspapers’ Advertising Conference in Paris.
I’ve more thoughts about the accelerating declines in circulations of major U.S. newspaper: Many newspaper executives are blaming the new Do-Not-Call anti-telemarketing lists for a large portion of their newspapers’ recent circulation declines. That is disingenous. In reality, the blame should be…